Growth Strategies

Are you looking to grow your construction business?  Turning a small business into a big one doesn’t happen by itself; you need a strategy that’s effective, manageable and customized for your business.  It should bring you the most results with the least amount of risk.

There are five basic methods for growing a construction business

Read our Articles about Growing your Business

Read one of our recent Success Stories about Growth Strategies for a Specialty Contractor

  • Market Penetration – Expand your pool of local customers
  • Become More Competitive – Win a larger share of projects with your existing clients
  • Market Expansion – Expand into other market sectors
  • Geographic Expansion – Generate customers in other regions
  • Services Expansion or Diversification– add new services to your repertoire for additional project opportunities

Using these methods in different combinations and variations, Ascent designs Construction marketing strategies for Construction companies that are customized to each business’s expertise and will fulfill on their growth goals. We help clients develop a vision for their organization and create real-world plans to reach their goals.

We maximize our clients’ value by leveraging their current resources and enable them to capture additional market share within their targeted business sector or explore new market sectors and geographies for additional revenue streams.

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The team at Ascent is committed to helping our clients build better construction companies for profitability and performance.

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Zachary Hickman

Project Coordinator

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Zachary brings 10+ years of project management experience as an owners representative for clients and from the developer side of the business.

He began his career as an assistant project manager with a masonry subcontractor in Florida, before moving to Atlanta.

Daphene Koch

Consultant

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Daphene’s construction experience began working in her family’s mechanical construction company.

Next, she worked for a large EPC firm on projects in Texas and Malaysia. With over 15 years of construction industry experience on commercial and industrial projects. Her roles have included project manager, safety manager, construction services leader, and pipefitters helper.

While a professor at Purdue University in the School of Construction Management, she worked as a consultant to help construction companies improve processes, project management, workforce development to name a few. She has a BS, MS, and PhD from Purdue University and resides in Indiana.

Hakeem Slaughter

Marketing Coordinator

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Hakeem is a brand designer with over 10 years of experience. He has been a freelancer for about 9 years working with many different clients and industries under the following subjects: brand design, graphic design, web design, and social media marketing.

 

During that time freelancing, he also worked at many companies as a graphic and web designer. As well as taught disciplines of Art and Design to students varying from middle school age to college. As mentioned, he has a “jack of all trades” range but is quite proficient at WordPress and uses that knowledge to design cutting edge websites!

 

Hakeem specializes in branding, design, and creativity and is bringing his talents, skills, and passion to take Ascent Consulting to a new level!

Aimee Collier

Project Coordinator

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Aimee joins Ascent as a Project Coordinator supporting our Senior and Procore Consultants. With construction industry experience both in-field and back-of-house (ranging from project site coordination to contract management to software administration), she brings a holistic perspective of the day-to-day challenges faced by our clients. Her varied professional roles include software implementation and training, technical content creation and design, and coordinating across teams to bring projects to successful completion. She is excited to direct her passion for people and processes toward our customers.