From Implementation Frustration to a Fully Configured Procore Platform
The engagement concluded with a fully implemented and customized Procore configuration, 14 process maps, and a confident construction team — delivered within a compressed timeline for a self-funded developer whose unique business model had stumped other consultants.
CLIENT
Ginkgo Residential is a property development and management company for multi-family housing complexes across the Carolinas, based in Charlotte, NC. Launched in 2010, Ginkgo focuses on environmentally friendly development, renovation, and restoration projects.
CHALLENGE
As a self-funded developer, Ginkgo’s construction operations don’t follow traditional processes for contracts, billing, and change orders. Previous attempts to implement Procore — with Procore directly and an outside consultant — failed to adapt the platform to their unique business structure, leaving the team frustrated and the investment underutilized.
RESULTS
Ascent delivered a fully customized Procore implementation within a tight timeline, training 100% of the construction division, developing 14 process maps, and conducting 5 live training sessions — giving Ginkgo automated reporting, synchronized project data, and full confidence in their Procore investment.
Has your Procore implementation delivered the ROI you expected?
The Ascent Difference
We took a failed Procore implementation and turned it into a fully configured, customized platform — tailored to a non-traditional business model that had stumped other consultants.
Ginkgo Residential had made the right decision when they purchased Procore. The challenge wasn’t the software — it was the implementation. As a self-funded developer, their construction operations don’t follow the standard GC playbook. Traditional contract flows, billing requests, and change order processes didn’t apply in the same way, and neither Procore’s internal team nor a previous outside consultant had been able to bridge that gap.
By the time Ginkgo contacted Ascent, they were understandably frustrated. They’d invested in the platform, invested in outside help, and still weren’t getting value. What they needed wasn’t another software trainer — they needed consultants who understood construction operations deeply enough to adapt Procore’s tools to how their business actually works.
Ascent quickly assessed Ginkgo’s unique structure and developed a tailored implementation plan. Our engagement included:
- Discovery & current-state assessment of Ginkgo’s unique operating model
- Custom Procore configuration aligned to self-funded developer workflows
- Process mapping — 14 detailed maps covering all major construction division activities
- Virtual and onsite Procore training sessions (5 live, interactive sessions)
- Automated reporting and data synchronization setup
- Deliverable: A fully customized, operational Procore platform with 100% team adoption
“Thank you all so much! Despite all of our past I.T. issues, everyone here was really excited about getting in and using these new tools. We greatly appreciate your help with this!”
— Jenny Higbee, Managing Director
Accounting & Finance, Ginkgo Residential
The implementation was completed within Ginkgo’s compressed timeline — a testament to both Ascent’s preparation and the Ginkgo team’s willingness to learn. Procore’s automated reporting drastically reduced inaccuracies from previous manual data entry methods, and all project management information was synchronized into one platform.
Most importantly, Ginkgo’s team understood how Procore’s tools could be utilized to optimize their unique business structure. They weren’t just trained on features — they were equipped with a system designed around how they actually operate.
For developers and contractors whose business models don’t follow the textbook, off-the-shelf implementations rarely deliver. The difference between a Procore investment that collects dust and one that drives operational visibility is whether the consultants configuring it understand your business — not just the software. Construction fluency isn’t optional; it’s the whole point.
Getting full value from your Procore investment?
If your Procore implementation hasn’t matched your expectations — or if your business model requires a customized approach — let’s talk about how Ascent’s Certified Procore Consultants can configure it to work the way you actually operate.